At the heart of the young and vibrant Ho Chi Minh City, a local Vietnamese brand that designs and crafts bags was born. Pursuing the journey to empower the youth and celebrate the essence of the culture, Ther Gab bags are more than just fine craftsmanship or stylish accessories but also a way of self-expression of the dynamic youth who embrace both the future and the past.

Ther Gab’s rapid rise in the Vietnamese market captured the attention of Sift & Pick, one of the biggest bag distributors in Singapore, and became the first ever brand from Vietnam selected by Sift & Pick. Singaporeans love a good local brand story and Ther Gab has proved that Vietnamese craftsmanship is a hit.

Much to the amazement of Ther Gab’s executive team, the brand’s success in Singapore also opened the door to the rest of the world with every continent now having customers wearing Ther Gab bags, and distributors in Canada, France and Australia inviting for collaboration.

Ther Gab’s journey to conquering Singapore and then other markets is an inspiring testament to the power of quality, innovation, and a strategic marketing approach which could be summarised to the following:

Social media savvy: Eye-catching social media campaigns showcasing the quality and design of the bags.

Influencer collaborations: Partnering with international influencers to tap into established audiences and gain credibility.

Targeted advertising: Utilising targeted ads on social media platforms to reach their ideal customers and drive traffic to their online stores.

Promotional strategies: Strategic promotions like discounts and limited-edition collections enticing customers, boosting sales, and creating a sense of exclusivity.

Bài viết THER GAB: A VIETNAMESE BAG BRAND THAT REACHES SINGAPORE AND BEYOND đã xuất hiện đầu tiên vào ngày Chaubuinet .

Discover the new COCO CRUSH creations: the new single earring in white gold and the new mini bracelets in yellow, white or BEIGE GOLD, with or without diamonds. Featuring the exclusive, rotating and invisible COCO TWIST clasp, the new COCO CRUSH mini bracelets close with a simple turn, endlessly.

Digital pressroom of the 2024 campaign and new creations: https://pressroom.chanel.com/en/wfj/presskit/cococrush2024/packshots-visuals

#CocoCrush #CHANELFineJewelry

Bài viết SOME ENCOUNTERS YOU WEAR FOREVER đã xuất hiện đầu tiên vào ngày Chaubuinet .

Bài viết Chanel: 2023/24 Métiers d’art collection đã xuất hiện đầu tiên vào ngày Chaubuinet .

A short distance from the sea, up in the hills of Hyères, Charles and Marie-Laure de Noailles’ modernist villa, designed by the architect Robert Mallet-Stevens in 1923, bathes in sunlight. Its many terraced gardens, surrounded by bays through which the landscape is cut into just as many images, offer an idyllic freedom.

Facing south, the villa’s volumes and outdoor spaces – from its cubist chequered garden to its sunken flower beds – light up the Spring-Summer 2024 Ready-to-Wear collection with an intense vitality. The exhilaration of light and colour, the profusion of geometric patterns, the play of contrasting asymmetries, patchworks, lines, checks and stripes give rhythm to a collection that sets out its own idea of elegance and insouciance, components of the allure so dear to the Artistic Director of CHANEL’s Fashion collections.

Buoyed by an ambiance of joy, sport and celebration, the elegantly carefree Spring-Summer 2024 Ready-to-Wear collection is an invitation to enjoy life in the fresh air.

Bài viết CHANEL Spring-Summer 2024 Ready-to-Wear collection đã xuất hiện đầu tiên vào ngày Chaubuinet .

While drawing parallels between the spirit of Italian and Caribbean dress codes, the collection also finds inspiration in the situated contrasts of Italy’s Arte Povera movement, which often positioned natural materials alongside industrial elements and elevated the everyday through careful consideration. For Spring-Summer 2024, humble linens and cotton are approached with rigorous finesse, bonded onto satins for capes or treated to appear as leather; sculptural wooden accessories and details polished to perfection; precise silhouettes expressed in natural fabrics. “I really wanted the pieces to feel very pure and honest; for the collection to be relatable within a wardrobe, but interesting in terms of the touch of the hand.”

Throughout, there appears a subversive interplay between restraint and freedom: a slouching insouciance is expressed in the worn texture of leather tailoring, while pristine mid-century tailoring is slashed into fluidity. Viscose jersey drapery, rooted in Ferragamo’s Florentine heritage and echoed in 18th century Caribbean dress, now appears paired with the language of Renaissance armor: molded spazzolato leather bodices and rigid, high-shine inserts.

The perverse sensibility inherent to Davis’ work remains quietly omnipresent: elegant day dresses paired with high patent boots or cut deep at the chest, men’s loungewear shorts cropped high on the thigh, T-shirts twisted as though quickly pulled on. “Fetishism is something that runs through the DNA of my work,” he explains. “There’s something modern about incorporating that in your daily life and daily wardrobe.”

Shoes and Bags

Within the collection, that sentiment is clearly apparent within footwear: nappa latex shoes and gaucho lak boots draw on Davis’ aesthetic proclivities while using the craftsmanship of Ferragamo’s footwear ateliers to ensure comfort and wearability. A 1955 archival style, the Calypso, informs the design of a banana cage heel, now 3D printed and galvanized. “I wanted to find the codes that we explored in previous collections and reiterate them,” says Davis – and the familiar curvilinear heel of a platform now appears in horn as the foundation for a high-shine sandal, and a T-strap strung with natural beads and stones. For men, Ferragamo’s heritage is revived with a contemporary vocabulary: Oxfords, moccasins and driver shoes are deconstructed, or inset with contrasting vitello latex for a new twist on the classics.

Equally, handbags continue the graphic lines and geometric forms begun in previous collections: the contemporary classic, the Hug, appears as a high-shine pouch in a rainbow of saturated shades, as well as canvas and leather iterations. The luxurious Fiamma shoulder bag which distorts symmetries and repositions an archival Ferragamo lighter as its closure, appears throughout, while the frame bag is now fringed with wooden beads in the spirit of the season. For men, the understated purity of the Star takes centre stage, its meticulous, bonded construction and lack of hardware allowing for its softest and most lightweight form.

Bài viết Ferragamo Spring – Summer 2024: Caribbean vibe comes on the codes of Maximilian Davis đã xuất hiện đầu tiên vào ngày Chaubuinet .

First introduced twenty years ago in Tom Ford’s Fall Winter 2003 collection, the new bag is defined by a maxi version of the iconic Horsebit, re-contextualizing the legacy hardware first conceived by Aldo Gucci in 1953 as a loafer embellishment. Updating the original with a double shoulder strap, the new Horsebit Chain bag debuts in padded leather, shearling, crystal, and contrast-leather variations. In the Gucci Fall/Winter 2023 campaign, Vittoria Ceretti suggests new ways to wear the bag—carried by hand, on the shoulder, or as clutch, highlighting how the design encompasses the beauty of a style so representative of a certain era and yet always contemporary.

Bài viết Gucci Fall/Winter 2023 Campaign đã xuất hiện đầu tiên vào ngày Chaubuinet .

This transformation was achieved through embracing Italian heritage with daring talent.
The interiors of his store at 6683 Hollywood Boulevard were pure Italian Renaissance:
walls featuring batik resembling 14th-century tapestries, hand-carved sofas, and
luxurious draperies complementing classical columns. Though from the Avellino region
near Naples, as an Italian, Salvatore was under the spell of Florence, the “Jewel of the
Renaissance”, and imbued with the spirit of that place and time; he understood its
power and resonance. So, when a few years later he decided to return to Italy there was
only one place that would do: Florence. A new Ferragamo Renaissance had begun.

The Italian Renaissance was a time of intense creativity and new ideas. It celebrated
innovation and craftsmanship, and married art and artisan excellence. All this was in
evidence at Palazzo Spini Feroni, the home Salvatore gave to Ferragamo in Florence in
1927. Dating back to the 13th-century, the Palazzo, which is still Ferragamo’s
headquarters, seemed emblematic of the Florentine bottega, the workshop or studio of
the master artists and craftsmen where dialogue and the exchange of ideas and
knowledge allowed Renaissance thinkers, intellectuals and artists to develop local
philosophy and skills into a global phenomenon.

Multiple rebirths were required along the way – after the Great Depression, after the
Second World War – but always the power of creativity prevailed and the “shoemaker
to the stars”, as Salvatore became known, like his Renaissance forebears, did enchant
the world.

Throughout this time, a creative community fed the founder’s imagination and
broadcast his Florence-infused collections. This included not only Salvatore’s fellow
craftsmen, but also his extraordinary clientele: the likes of Audrey Hepburn, Greta
Garbo, Sophia Loren, Lauren Bacall, Marilyn Monroe and Eva Perón (years later
Madonna would wear Ferragamo when she played Perón in Evita).

Central to the Florentine experience that drove Ferragamo’s creativity, the symbol of
the beating heart of the city’s continual celebration of the Renaissance, was the Uffizi. Started by Giorgio Vasari as offices – uffizi – for Cosimo I de’ Medici, Grand Duke of Tuscany, in 1569, it was one of the earliest modern museums, opening its gallery to the public in 1769 and becoming a museum just under a century later. Throughout the history of the house of Ferragamo in Florence, the Uffizi has been there, a guiding light, reminding the importance of fresh ideas, art, beauty and creativity.

Today Ferragamo is experiencing a contemporary Renaissance and partners with the
Uffizi to showcase Creative Director Maximilian Davis ‘collection of sensual, elegant and
sophisticated ready-to-wear, shoes and bags for Autumn/Winter 2023, using some of
the most famous artworks of the 15th and 16th centuries to act as settings for his work.
By placing the sharp tailoring and exquisite suiting, the richly textured fabrics and the
bold materials and colours, the Hug bag and the archive inspired gold sandal in the
context of works by Bellini, Veronese and Botticelli, Davis has created a dialogue
between past and present, where both the spirit of the Renaissance and the world of
21st-century luxury are thrown into different relief by juxtaposition.

And just as founder Salvatore collaborated with an artistic community, Davis has invited
a group of creatives to feature in the pictures taken by photographer Tyler Mitchell. The
New Renaissance campaign narrates a community in the making, with a cast of
characters portraying models, musicians and creators that inhabit the artwork-based
mise en scene, animating them in a contemporary way.

Maximilian Davis says: “The Renaissance is hardwired into Florence, and Florence is
hardwired into Ferragamo. At this time of a new beginning at the house, it made perfect
sense to reclaim the cradle of the Renaissance as our spiritual home, and to harness the
deep, artistic spirit of this city to showcase the new collection.”

In a parallel series of images, Ferragamo’s contemporary Florentine bottega is also
brought to life, as Tyler Mitchell captures the connectivity of Maximillian Davis’ group
of models, and even steps from behind the lens to participate as one himself. These visual insights into a modern-day artist’s studio have precedents from the Renaissance
to today, from an image of Tintoretto in his bottega, via Gustav Courbet’s famous The
Artist’s Studio to Richard Avedon’s Andy Warhol and members of The Factory. Mitchell’s
depiction of the new Ferragamo community serve to show how through participation
and collaboration people can achieve self-expression.

Just as the Renaissance masters of craftmanship and art in Florence came to be
esteemed all over world for their creative achievements, so today Ferragamo is
constructing its future through the skilled hands of its artisans, the study and evolution
of its heritage, the harnessing of new, creative talents, and the establishing of its
community.

Welcome to Ferragamo’s New Renaissance.

Bài viết Ferragamo New Renaissance đã xuất hiện đầu tiên vào ngày Chaubuinet .

“Beautiful, delicate, chic, classic. I think that it’s a watch that only CHANEL could make!”, Lily-Rose Depp, actress and Ambassador of CHANEL.

Bài viết Lily-Rose Depp is the new muse of the CHANEL Première Édition Originale watch đã xuất hiện đầu tiên vào ngày Chaubuinet .

Every year since 2002, CHANEL has been the only House to create a collection dedicated to celebrating the savoir-faire of the Métiers d’art and their central importance to fashion, today and tomorrow.

Presented in cities and places that inspire the House, from Tokyo to New York, via Dakar last year, this collection bears witness to the historic commitment of CHANEL to this exceptional artisanal heritage and its influence around the world.

Bài viết CHANEL to show its 2023/24 Métiers d’art collection in Manchester đã xuất hiện đầu tiên vào ngày Chaubuinet .

The Fall-Winter 2023/24 Haute Couture collection by Virginie Viard, made of contrasts and balance, is the portrait of a sensitive yet bold Parisienne. Here, her singular and open indefinable charm lies precisely in her taste for subverting academicism and bringing together what is so open separated, classified and hierarchised for the sake of convenience.

“Playing with opposites and contrasts, with nonchalance and elegance, is like standing on a line between strength and delicacy, which, at CHANEL, is what we call allure,” she explains.

What the Parisienne wears, what she reads and thinks, her very attitude to life, is closely inspected and studied. All over the world, by opposition or imitation, she sets an example that nourishes others. Through cinema, literature and music, her allure travels from collection to collection. Here, the assembly of tweeds, silk chiffons, organza and inlaid lace, the composition of floral and graphic motifs, testify to the effervescence of a rich and feminine creative universe.

“If we’re in Paris,” she adds, “and this time we’re in Paris itself, on the quayside. The street and the colourful paving stones call for both sophistication and simplicity.” To imagine an Haute Couture show on the banks of the Seine, with Vanessa Paradis as the embodiment of Parisienne allure, is like a journey through a world of images and emotions, of permanence and beauty.

A symbol of the creative energy that flows through the city, its river, romantic and tumultuous, open to the world, meanders around history of art’s hotspots. The fruit basket, a motif dear to the art of painting, echoes the wicker basket favoured by the Parisienne of the 1970s, while delicate flowers and wild fruit, strawberries and blackberries, blossom over the embroidery.

Long, masculine-inspired overcoats, diaphanous blouses belted over flat-pleated golden tweed skirts, precious vest tops, pin-striped trousers and men’s waistcoats, a long black chiffon dress of infinite lightness, painted eyewear and two-tone Mary-Janes: the collection plays with the codes of CHANEL, rigour and asymmetry, discreet colours and vibrant shades, assurance and discreation.

“Handing down emotions, bringing the most unlikely elements together, doing things your own way, just dreaming.”

Bài viết CHANEL Fall – Winter 2023/24 Haute Couture Collection đã xuất hiện đầu tiên vào ngày Chaubuinet .